Desert Door Texas Sotol
What do you do when an unknown spirit arrives in Texas' tequila-centric market? You combine the mystique of West Texas with innovative design to evoke a sense of exploration.
An immersive website features a dynamic Chihuahuan Desert backdrop that changes with the time of day, enhanced by a custom 360-degree photoshoot capturing the desert at sunrise, daytime, sunset, and night. This atmosphere, infused in custom lifestyle photography and print collateral, ensures that every interaction with Desert Door Texas Sotol is engaging and authentic, inviting users to embark on a new spirited adventure.
Services: Custom Website IA/UX/UI, Photography Art Direction & Production, Print Collateral Design
Designed while at Frank & Victor Design, Inc. © 2017–2021
Role: Design Director + Art Director + Designer
Collaborators: Chris Visit (Owner + Creative Director), Michael Thad Carter (Photography), Wolf + Cardinal (Retouching + Compositing)